Dr.Lambda is an early-stage multi-modal content generation tool
Currently in the post MYP rapid iteration phase of product development. Aiming to be a leading solution in AI-driven content creation, the team want to focus on adding new AI powered scenarios to help Dr.Lambda standout from competitors in order to increase platform's appeal to a broader user demographic, and boost subscription rate on the current platform.
19% increase in subscription conversion
40% increase in returning users
32% reduction in AI Token usage
Design Highlight
Demonstrating profitability to investors is crucial for the early-stage startup,
but the product faces challenges in converting premium users
User wants to spend as little in time, effort, and money to create better slides.
Low Productivity due to time wasted on aesthetic tweaks
Combining the focus of different userflows and feedback from clients, we mainly integrate into 4 key features:
Streamlined user flow to minimize repetitive inputs and emphasize personal style preferences, creating a quicker and more efficient template generation experience.
Modified User Flow to reduce repetitive input actions and focusing more on personal style preferences that leads to a more streamlined a time-efficient template generation experiences
The step-by-step model was chosen to make the template customization process less daunting, especially for beginners, thus addressing the user pain point of finding a balance between customization complexity and ease of use.
This design choice was also intended to cater to our business goal of expanding our customer base by making the platform more accessible and appealing to a broader range of users, including those who are less tech-savvy.
According to user test and feedback, we found the users are seeking for more free experss and personalised interaction, we are thinking :
Providing smart suggestion to increase interaction efficiency
Editing flexibility to increase iteration efficiency
Streamlined user flow to minimize repetitive inputs and emphasize personal style preferences, creating a quicker and more efficient template generation experience.
Instant, Effortless AI-Powered Slide Enhancement
Seamless AI Integration:
Merges AI capabilities smoothly with traditional slide editing workflows, offering a familiar yet enhanced experience
Auto-Generation of Content:
Enables the automatic creation of multi-modal content, including text, images, and more, with just a single click.
Efficient Aesthetic Matching:
Tailored to automatically adjust the presentation's design to complement its content, significantly speeding up the refinement process.
User Experience Inefficiency:
The frequent use of the generation feature suggests it's not efficiently meeting user expectations, necessitating multiple attempts for satisfactory results.
Customization Gap:
The need for repeated clicks indicates a lack of personalization in the AI-generated options, failing to match individual user preferences quickly
Operational Cost Concerns:
Tailored to automatically adjust the presentation's design to complement its content, significantly speeding up the refinement process.
Empowering Users for Enhanced Interaction and Content Precision
Conversational AI Flexibility:
Tailors to diverse editing needs, enhancing user engagement
Scrolling for Efficient Editing:
Streamlines navigation, improving user experience
AI Clarifications for Precision:
Enhances modification accuracy, boosting user satisfaction
Future-Ready AI Scalability:
Enables growth and innovation, attracting investors
AI Evaluation Metric Display
Implementing a visible metric for AI evaluation enhances user trust and understanding of the review process. It categorizes feedback, making it more digestible and providing instant, measurable improvement indicators for each change
Suggestions pop ups
Allocating the more screen space for the review agent allows a comprehensive display of identified issues, improving user navigation and efficiency in addressing problems
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Redo Function for User Flexibility
A redo function after each AI-suggested edit gives users the freedom to revert changes, accommodating their preferences and providing error tolerance for the AI
Users are given the choice between an AI-guided template creation session for a more personalized approach, or selecting directly from a curated library for speed and convenience.
The design features smooth switching between AI interaction modes, offering users enhanced autonomy in template creation. This flexibility allows for a personalized experience, adapting effortlessly to individual preferences and needs at any point in the process.
User-Centric AI Adaptation
Designed with a focus on varying user expertise in slide creation, our AI adapts to different skill levels, ensuring a user-friendly and inclusive editing experience
Customization Gap:
By empowering users to input detailed information, our AI tools not only produce more accurate and reliable content but also significantly enhance productivity, transforming the editing process into a highly efficient and dependable experience
Targeted Editing Efficiency
Directly addresses the user pain point of time-consuming, manual slide editing by enabling quick, AI-assisted modifications across multiple slides, boosts user satisfaction and efficiency, streamlining the entire presentation process
Strategic Market Positioning
Its effective, user-friendly bulk editing capability positions Dr.Lambda favorably in the competitive market, aligning with goals of user retention and attracting new clientele.
AI-Initiated Interactions
Transforms the dynamic to AI-led interactions, intuitively guiding users, especially those with limited design knowledge, through the improvement process.
Market Differentiation and Appeal
This innovative approach not only sets Dr.Lambda apart in the market but also makes it an attractive choice for new users and investors, thanks to its user-friendly design expertise.